Social Media Image Size Guide
Review common starting dimensions for social media images. Check the destination's current requirements and preview the crop before publishing. This guide does not guarantee that every placement preserves the complete image.
- Square 1080×1080 (1:1)
- Portrait 1080×1350 (4:5)
- Story/Reel 1080×1920 (9:16)
- Video 1080×1920 (9:16)
- Profile 200×200
- In-stream 1600×900 (16:9)
- Header 1500×500
- Post 1200×627 (1.91:1)
- Cover 1584×396
- Thumbnail 1280×720 (16:9)
- Shorts 1080×1920 (9:16)
- Banner 2560×1440
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Start freeHow to use this tool
- Find the platform and content format.
- Use the listed dimensions as a starting canvas.
- Preview the image inside the platform before publishing.
Example
Use a 1080×1920 canvas for a vertical story, then keep text away from interface overlays.
What the result means
These are reference dimensions, not every accepted size. Cropping and interface overlays vary by placement.
Frequently asked questions
What size should an Instagram post be?
Square posts are 1080×1080 (1:1), portrait posts 1080×1350 (4:5), and stories/reels 1080×1920 (9:16). Portrait 4:5 takes up the most feed space.
What aspect ratio is best for Reels and TikTok?
Vertical 9:16 (1080×1920) is the native, full-screen ratio for Instagram Reels, TikTok, and YouTube Shorts.
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